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4 Tell-tale Signs Of An Outdated Website

The web is constantly and rapidly changing. Code that worked today may not work next week, with this in mind it is important to keep your website up-to-date. An updated website helps ensure good security, supports SEO efforts, improves user experience, and reflects current web standards and technologies. Regular updates can also show your customers that your business is active and adapting to their needs, which can help build trust and credibility. Here are some common signs that your website is due for a redesign.

Slow Load Times

Modern websites are optimized for speed, utilizing modern web technologies and hosting solutions. If a site takes more than a few seconds to load, it’s likely outdated. Speed is crucial for customer retention and search engine performance.

Lacks Phone Support

Modern websites must be responsive. This means the layout should change seamlessly to different screen sizes, especially for phones. An obsolete site often looks bad or does not fit on mobile devices. A non-responsive website can greatly impactcustomer interaction and search engine rankings.

Outdated Design

Aesthetic trends in web design change over time. An obsolete website often has a dated appearance, such as glossy buttons, beveled edges, or cluttered layouts. In a storefront, this can come off as charming but as a website it will translate to clunky or odd.

Poor Search Engine Ranking

Search engines are constantly updating their ranking algorithms to adapt to the ever-changing internet. Search engines like Google continue to require industry standards such as responsiveness, accessibility, etc. If your website is not performing well on Google, it could be a sign that you are due for a redesign.

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An Effective Website Will Give You Measurable Results

Stop wondering and start knowing that your website is reaching your audience. We use analytical tools, session based recordings, and A/B tests to see what works and what doesn’t.


of online consumers are less likely to return to a site after a bad experience. An outdated website may not provide the user experience that modern consumers expect. 1


of first impressions are design-related. An outdated website can make a business seem less professional or credible. 1


of website visitors Will leave a website immediately if it is too difficult to use or navigate. This makes customer centric design crucial.1


of website users are on mobile devices. Websites not optimized for mobile may lose more than half of their potential traffic.1

Is It Time For A Website Redesign?

A full redesign is a great opportunity to upgrade your website with modern tools and approaches. An effective website redesign involves more than just refreshing the visuals. It should be a strategic overhaul that serves a specific business purpose with intentional goals. Not sure if you need a redesign, you may qualify for a free website analysis. Use the link below to get started.

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